Webinar | 2HR | 2CPD
Introduction:
Developing competitive advantage through value creation is a concept often underestimated and misunderstood, involving the provision of greater value to products and services for customer benefit. Unfortunately, many practices either obscure their value proposition with buzzwords and slogans or neglect to emphasize it in their strategy, marketing efforts, and materials. Some practices may not even fully comprehend the concept of a value proposition. In the contemporary landscape of technological advancements and disruptions, it is imperative for practitioners to grasp and value this concept for sustainability and competitiveness. This webinar will provide practitioners with the essential knowledge, skills, and appreciation of differentiation and value creation to enhance their practices and benefit their patients.
Purpose:
This webinar aims to equip practitioners with the essential knowledge and skills to comprehend, articulate, and appreciate the differentiation and value creation necessary for the sustained success and competitiveness of their practices, ultimately benefiting both practitioners and patients.
Maemo Kobe
Senior Consultant
Maemo Kobe is a Qualified Optometrist and Business Professional with more than fifteen (15) years’ experience in business management, practice management, academia and clinical optometry.
Maemo has a Master’s in Business Administration (MBA) degree from the University of KwaZulu Natal, Bachelor of Optometry degree from University of Limpopo and an Operations Management certificate from University of Cape Town.
His core competencies include Leadership | Strategy development and execution | Corporate Governance| Organizational Structures | Business Processes | Marketing Management | Communication | Budgeting | People Management | Project Management | Presentations and Workshop Facilitations
